PRIISM has been named Best Payment Processor for LGBTQ+ and Minority-Owned Businesses by American Recognition Awards, recognizing its merchant savings, education model, and built-in community impact.
PRIISM has been named the winner of "Best Payment Processor for LGBTQ+ and Minority-Owned Businesses" by American Recognition Awards. The recognition comes as the Fort Lauderdale-based company continues to build a payment processing model that combines merchant savings, education, and community impact.
PRIISM was founded on a straightforward observation: businesses interact with payment systems constantly, yet most owners have little visibility into how those systems work or how much value they may be losing inside them. That disconnect, the company says, has created a market where merchants accept complexity, poor support, and unnecessary cost as normal.
The company was built to challenge that. As an LGBTQ+ and minority-owned business, PRIISM was founded with the idea that business infrastructure should be more transparent, more useful, and more reflective of the communities it serves. The goal was not just to create another processor, but to build a better model—one that combines practical merchant value with a more intentional economic philosophy.
PRIISM helps businesses turn payment processing from a background function into a smarter, more strategic part of the company. Instead of treating payments as a generic utility, PRIISM works with merchants to improve their processing structure, reduce unnecessary cost, and create a more supportive relationship around how money moves through the business.
PRIISM stands apart because it approaches payment processing as part education platform, part merchant advocate, and part economic engine. Most processors compete on rate, speed, or convenience alone. PRIISM adds a different set of priorities: helping business owners understand what they are paying for, where inefficiencies exist, and how payment infrastructure affects the broader health of the business.
The company's ownership and focus are also central to its identity. PRIISM is an LGBTQ+ and minority-owned company with a clear commitment to serving businesses that value trust, alignment, and community impact alongside financial performance. The company's merchant rewards model, 10% impact fund, and emphasis on education combine to make PRIISM less like a standard vendor and more like a strategic partner with a distinct point of view.
"PRIISM isn't just about helping businesses accept payments. It's about giving merchants more visibility into how their money moves, more support around the systems they rely on, and a model that returns value in more ways than one," said Kev Legend, Founder & CEO.
A major early proof point for PRIISM has been its ability to deliver real savings. Depending on a merchant's existing setup, PRIISM can help reduce the cost of doing business by as much as 98% on average, which immediately changes the conversation from theory to measurable business value.
Another important milestone has been the company's decision to embed a 10% impact fund into the model itself. Rather than treating community support as a side initiative, PRIISM structured give-back directly into its economics. The addition of PRIISM Points further expanded that model by creating a rewards layer for merchants, reinforcing the idea that businesses should benefit more directly from the activity they are already generating.
The company is particularly well suited for LGBTQ+, minority-owned, veteran and values-led businesses that want more than a one-size-fits-all processor. PRIISM serves merchants who care about operational clarity, trusted support, and alignment with a company that understands both the financial and cultural side of building a business.
In a crowded field of payment companies that often feel interchangeable, PRIISM brings a differentiated combination of merchant savings, education, identity-driven leadership, and built-in community impact. For LGBTQ+, minority-owned, and values-aligned businesses in particular, that combination makes PRIISM not just relevant, but distinctive.